Our Story

Our Story

Knowmads Business School opened in Amsterdam in February 2010. We had no building, no program, no curriculum, and no accreditation. What we did have was a dedicated team and a vision: to bring in bright individuals looking to create their own job, business, or living, and ready to help co-design their own school as part of the process.

Twelve students enrolled from all corners of the world – South Korea, USA, Brazil, Switzerland, Germany and the Netherlands – and the doors opened.

We started on an exploratory program mixing business assignments, workshops from incredible teachers, and talks from international experts like Itay Talgam and Seth Godin. After two months the first business assignment came in: KLM had a challenge they wanted the students to work on. The second assignment quickly followed for Royal Haskoning.

Since the first Tribe started, Knowmads has continued to evolve. Our goal is to educate changemakers so learning and change is what it’s all about. Everyone is involved: Students and staff co-create the program, manage the building, and direct where the Tribes are heading. It is an ongoing dance between chaos and order as students are facilitated to design their own learning journey.

Tribes 14 & 15

Self development, self reflection, playfulness, guts, knowledge, networking, marketing, organization skills, cooperation skills, and global insight were part of the program from the outset. We have never just taught or given examinations to test knowledge.

Learning here is all made part of the experience, with real-life consequences and real-life businesses that make clear what does and what doesn’t work. And because it is real life, projects and results can be ambiguous. It’s all part of the process.

One of our slogans is “Welcome Home”. There are over 100 Knowmads alumni spread across the world and we have created an active international community of committed experts and trainers.

Welcome home to all those diverse talents and gifted people looking for a school that prepares you for the reality of the 21st century.

Apply now for Tribe 19!

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